Taylor Swift’s Eras tour


Graphic by Carly Wilson

From her highly anticipated 10th studio album “Midnights” to her long-awaited Eras Tour; Taylor Swift is giving her fans all they wanted and more. Swift headlined her 2023 tour in Glendale, Arizona on March 17. The concert ran for around 3 hours and fifteen minutes, consisting of forty-four songs from all ten of her albums.

The extravagance and long duration of this concert was somewhat expected for a few reasons. One being that Swift has not been on the road since her stadium tour for her album “Reputation” in 2018. There were plans for a tour for her 2019 album “Lover” but unfortunately COVID led to it being rescheduled and then later canceled.

During the pandemic Swift kept busy, releasing 2 new albums titled “folklore” & “evermore”. Then later releasing re-recordings of 2 albums, “Fearless (Taylor’s Version)” and “Red (Taylor’s Version)”. Then, of course, releasing her most recent album “Midnights” on Oct. 21.

Back in November, Swift announced the Eras Tour. The name alluding to a journey through her eras and albums over the course of her career. In the 5 years since she has been on tour, Swift’s fandom has grown exponentially due to the release of 5 albums. This growth meant one thing, getting tickets would be near impossible for most fans. And because of Swift seeing the predicted numbers, she announced 17 additional dates to her national tour.

Like most Ticketmaster sales, there was a preceding date for “verified fans” that took place before the general ticket sale. 1.5 million fans received access to the early sales, leading to people waiting in the queue line for hours and hours on Nov. 15. Even if you were in the queue, chances were that you might’ve been kicked out whether from a glitch in Ticketmaster’s system or due to your device shutting off. Tickets ran out extremely fast causing Ticketmaster to cancel the original general ticket sale, causing an uproar and amongst Swift’s fans eventually leading to a lawsuit against Live Nation Entertainment.

After a lawsuit and investigation into the situation, select fans were sent an email presenting them with a second chance to purchase tickets. Fans who received the email can submit a purchase request for whatever show they originally got verified for in hopes that they will receive 2 tickets.

Now that tour has begun, Swift will be on the road till her last show in LA on Aug. 9. Although not all fans were able to purchase tickets, TikTok and other social media platforms are filled with pictures and videos from the first 2 concerts in Arizona, letting everyone who didn’t attend still get a glimpse of Swift’s magic.